I’m an award-winning writer, editor, and B2B content creator who specializes in the event, meeting, experiential marketing, and hospitality industries.

I’ve been writing about the event industry for more than 15 years, both as a senior contributing editor for BizBash and as a blog writer for a number of industry clients, where my work includes ghost-written thought leadership, in-depth case studies, and tips for live, virtual, and hybrid gatherings. I’m also a frequent speaker and moderator for industry panels and podcasts, and currently serve as Director of Content & Marketing for ILEA Los Angeles. In 2022, I was a recipient of the industry’s inaugural “Women to Watch” award.

In addition to my event-specific expertise, I have almost two decades of experience in leadership roles at various print and digital media outlets. Now a full-time freelance writer, I’m available for content development, ghostwriting, editing, event moderation, event scripting, speaking engagements, PR and social media strategy consultations, and more.

My content pairs standout storytelling skills with comprehensive knowledge of the event, meeting, and hospitality industries. I specialize in taking complex topics and presenting them in an easy-to-digest way that informs, entertains, and makes your work shine.

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Interested in working together? Here are just a few of the skills and services I can provide.

  • Writing, Reporting & Content Marketing

    I have almost two decades of experience pitching, reporting, and writing both print and digital feature stories for outlets like BizBash, Connect Meetings, Redbook magazine and Loyola magazine, among others. While my primary expertise is in creating in-depth strategy pieces and case studies for the event industry, I also specialize in hotel and restaurant coverage, content marketing for various event tech and hospitality clients, podcast show notes, product descriptions, social media posts, and ghost-written thought leadership.

  • Event Industry Consulting & Public Relations

    I regularly curate content and speakers for live, virtual, and hybrid events. I also have experience writing promotional copy and scripts for events, and advise event professionals on best practices for generating media coverage. I currently serve as Director of Content & Marketing for ILEA Los Angeles, and am passionate about connecting potential collaborators and nurturing the next generation of event pros. In 2022, I was a recipient of the event industry’s inaugural “Women to Watch” awards.

  • Editing & Copyediting

    I’ve spent my career primarily in full-time writing and editing roles, ranging from Copy Chief to Managing Editor to Executive Editor. I have extensive knowledge of InDesign, AP Style, and several content management systems, along with senior-level experience creating editorial calendars, managing budgets, and leading teams of writers, editors, interns, and designers.

  • Panel Moderation & Speaking Engagements

    I’ve appeared as both a moderator and a speaker at live and virtual events for the likes of the American Cancer Society, BizBash, ILEA’s New York and Los Angeles chapters, and the CSUF School of Entertainment & Hospitality Management. My co-panelists have included execs from the likes of Meta, Pinterest, Spotify, Walmart, Paramount, Marriott, and the United Nations.

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All Testimonials

“I’ve been honored to know Claire both professionally and personally, and highly recommend her services—especially to the #EventProfs community. From her flawless expertise in website copy, event case studies, event moderation, and scripting, to honestly any other content development needs you may have, Claire is your go-to person to get the job executed correctly, and she goes above and beyond for whoever she is collaborating with. Claire’s writing style is the true definition of journalism, and when her name is on an article, I make it a priority to read and engage with her. She is my go-to source to not only keep up with industry updates, but also stay ahead of the trends. (Not to mention, I’m a big Ruby fan!) If you want peace of mind and satisfying results, I’ll 100% recommend Claire Hoffman!”

Thuy Diep
Senior Experience Designer, Haute / Past President, ILEA Los Angeles

"I was Claire's supervising editor for more than two years, and I have never worked with a more trustworthy, on-top-of-it editor and writer. She made my job so much easier! Claire does not miss a deadline, nor does she produce work that is less than her best. She understands how to capture an audience and hold their attention with conversational-yet-engaging reporting and writing. Moreover, Claire is a genuine, kind, and respectful person to work with. You would be hard-pressed to find anyone who didn't enjoy working with Claire!"

Ashton Pike
Former Editorial Director, BizBash

"Our organization recently brought Claire in to moderate one of our virtual events and I'm so glad we did! She helped facilitate the conversation between three panelists and took questions from the virtual audience. She seamlessly transitioned between each topic and also allowed room for organic conversation to flow. Claire made not only me but the speakers feel confident with the work she put in formulating thoughtful questions leading up to the event so there were no surprises. Given her many years of experience and connections, she consistently has a pulse on the latest trends and challenges going on in our industry. Claire was absolutely wonderful to work with; she went above and beyond what was asked, and I can't wait to see what she does next!"

Lauren Longest
Vice President of Programs & Education, ILEA New York Metro Chapter

“I’ve had the pleasure of working with Claire for nearly five years on a variety of forms of content for both print and online publication. Claire’s solid skills as a writer and editor are complemented by her wonderful knack for compelling storytelling; she connects with her subjects and interviewees in a way that brings humanity and feeling to her writing and allows her to get to the heart of the story. I’ve often received feedback from those she’s written about regarding their positive experience working with her and their gratitude for the opportunity. Beyond her skill, she is reliable and diligent, consistently turning work in ahead of schedule and deadline with every detail, title, caption, and asset included, clearly labeled, and available for feedback and follow-up questions (an editor’s dream!)."

Brigid Darragh Hamilton
Associate Director of Content Strategy, Loyola University Maryland